02 ago
|
Triskel Consulting
|
Valencia
02 ago
Triskel Consulting
Valencia
Our client is a digital services provider operating within the iGaming field. We are looking for a sharp, tech-savvy CRM Operations Manager who thrives at the intersection of data, automation, and customer experience. If you love the idea of running high-impact campaigns, diving into platforms, and optimizing every step of the customer journey, this is your stage.
In this role, you wont just keep the machine runningyoull help build a smarter, faster, more personalized CRM engine for general B2B and B2C brands. Youll be a go-to player across cross-functional teams, powering segmented campaigns, fine-tuning bonus logic, and ensuring no customer touchpoint is left behind.
Requirements
- Execute and optimize lifecycle journeys, automated flows, and one-off campaigns across email, SMS, and push
- Monitor Kafka event data using Coralogix to identify and resolve data flow issues before they impact campaigns
- Build, refine, and maintain dynamic customer segments to supercharge personalization
- Collaborate with CRM, Product,
and Data teams to ensure a seamless and scalable CRM infrastructure
- Own QA, platform testing, and campaign error monitoring to ensure flawless execution
- Support promotions and bonus setups, applying pre-defined rules (e.g., deposit value, expiry windows, wagering criteria)
- Perform regular campaign audits to ensure high deliverability, relevance, and performance
- Organize and maintain snippet/template libraries to enable quick scaling
- Troubleshoot journey hiccups or promo errors with support from senior team members
- Contribute to performance reporting, engagement insights, and testing results that guide strategy
Requirements;
- 3+ years of experience in CRM, marketing operations, or retention within iGaming and, ideally, B2B backgrounds
- Familiarity with CRM platforms like Symplify, Optimove, Customer.io, or similar tools
- A foundational grasp of lifecycle marketing, customer segmentation, and personalization tactics
- Comfortable working
📌 CRM Operations Manager (Valencia)
🏢 Triskel Consulting
📍 Valencia