30 dic
Global Savings Group
Madrid
What we offer...
- A culture that cherishes your individual and professional development
- An open-minded team that embraces new ideas, perspectives, and methodologies
- Flexible working hours with the possibility of remote working
- Cloud-based company
- Beer Fridays and local and international get-together
We are currently looking for a Senior Technical CRM Manager (m/f/d) to work for our different countries and on our platforms for our office in Madrid. Amongst many exciting challenges, you will:
- Develop and implement the CRM automation strategy to drive user activation and retention across all our markets and brands
- Lead the conceptions, planning, implementation & optimization of (automated)
multi-channel communications to guarantee an optimal customer journey & maximize our revenue
- Build our CRM technical stack by uncovering additional technical capabilities, integrations and data sources
- Make sure we're using the CRM systems and associated integrations to their fullest capabilities and are constantly innovating
- Play key role in the migration from our current systems to our future CRM platform
- Define complex user segments for all our automated campaigns and ensure a high level of personalization
- Lead A/B testing activities to constantly improve the effectiveness of CRM tactics and adopt best practices
- Work closely with relevant internal stakeholders, such as Data Analytics, Product, IT, Design, and Local Marketing team
We are a match if you have...
- Strong university degree in IT, Business Administrations, Marketing, Informatics, Mathematics, Economics or similar
- Minimum 3-4 years of experience in the field of CRM, preferably in a start-up or e-commerce sector
- Hands-on experience with marketing automation/CRM tools (e.g. Blueshift, Braze,
Salesforce Marketing Cloud/ExactTarget) including scripting knowledge for advanced dynamic content like AMP script, liquid etc
- Strong knowledge of database and SQL, HTML is a plus
- Strong analytical skills
- Ability to identify relevant business KPIs and optimizing our strategies where necessary
- Organizational talent with good planning skills and quality awareness
- Fluency in written and spoken English (other languages are a plus)
Are you up for it?
Send us your CV in English.
Any questions?
Get in touch with today.
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