Senior Press & PR Specialist (Barcelona)

Senior Press & PR Specialist (Barcelona)

01 ago
|
COCUNAT | Clinical Cosmetics
|
Barcelona

01 ago

COCUNAT | Clinical Cosmetics

Barcelona

At COCUNAT , we don’t just create beauty products — we build a movement around conscious, clinical and high-performance beauty. Our voice, our credibility and our presence in the right conversations are key to scaling our impact across Europe.

We’re looking for a Senior Press & PR Specialist who will elevate our brand narrative at a strategic level, strengthening how COCUNAT is perceived across media, KOLs and industry leaders. This role is key within our Brand Team: you will transform our clinical innovation into high-impact editorial stories, drive visibility in top-tier media, and consolidate our positioning as a disruptive leader in clinical beauty.

If you understand how to turn brand vision into relevance, relationships into influence, and PR into measurable impact — this is your role.

Your responsibilities

As Senior Press & PR Specialist, you will lead COCUNAT’s earned media strategy across key European markets (Spain, Italy, France), driving impact, consistency and long-term positioning.

You will elevate the PR function into a strategic growth lever for the brand.

- Co-define and evolve the global PR and communication strategy with the Head of Brand
- Translate brand and business goals into clear PR roadmaps and narratives
- Build strong, long-term storytelling frameworks around our clinical positioning
- Identify strategic opportunities to increase brand authority and visibility
- Ensure consistency and excellence across all markets

Media Relations & Influence

You will strengthen COCUNAT’s presence in top-tier media and key conversations.

- Build and nurture high-level relationships with beauty editors, journalists and industry voices
- Secure impactful media placements through proactive and strategic pitching
- Identify and activate top-tier KOLs aligned with our scientific and purpose-driven positioning
- Position the brand within relevant trends and editorial agendas

Agency Management & International Coordination





You will ensure strong execution and alignment across markets.

- Coordinate and guide PR agencies in different countries to ensure strategic alignment
- Track performance and ensure delivery of KPIs across all markets
- Act as the key point of contact between general strategy and local execution
- Identify opportunities to improve scalability and efficiency

Product Launches & Storytelling

You will transform product innovation into compelling and differentiated narratives.

- Define PR angles and storytelling for key product launches
- Oversee the creation of elevated press kits and communication materials
- Ensure all messaging translates clinical efficacy into accessible, engaging stories
- Adapt storytelling to each market while maintaining brand consistency

Events & Brand Experiences

You will drive impactful brand moments that generate visibility and engagement.

- Conceptualize and execute press events, brand activations and PR experiences
- Create formats that connect media, KOLs and community
- Ensure each activation generates meaningful earned media

Performance & Budget Control

You will ensure PR delivers measurable and optimized impact.

- Lead reporting and analysis of PR performance across markets
- Translate coverage and data into strategic insights and recommendations
- Optimize PR investments across agencies, events and seeding
- Support budget control and resource allocation

Your profile

- +4–6 years of experience in PR or communication roles within Beauty, Dermocosmetics or similar industries.




- Experience working with brands with a strong clinical or technical positioning is highly valued.
- Strong track record building media relationships and securing top-tier coverage.
- Experience coordinating agencies or multi-market PR strategies.
- Analytical mindset with experience in media monitoring and reporting tools (Kantar, Launchmetrics, Meltwater or similar).
- Fluent English required. French or Italian is a strong plus.
- Excellent storytelling and copywriting skills.
- Highly organized, proactive and results-driven.
- Strategic mindset combined with strong execution capabilities.
- Passion for the beauty industry and deep understanding of media dynamics.

Why us?

Benefits

- In COCUNAT, we want you to be happy. You will have a flexible schedule and the possibility to work from home to find your personal work-life balance. We really reconcile!!
- You can really make the difference as any good idea can shape the future and the success of the company.
- Excellent Medical insurance.
- Product Discounts.
- Free coffee and chocolate!
- Casual & Pet-friendly office environment. You can bring your pet to the office every day.
- International environment more than 10 nationalities.
- No politics or bureaucracy. Only a great environment for you to achieve your best work :-)
- Office based in Barcelona city, Sant Gervasi.
- Work in a company that you will be proud of.
- People First : We believe that prioritizing people’s well-being helps us work better and achieve stronger results.
- Diversity : We foster an inclusive culture where everyone feels genuinely welcome, valued, and empowered to bring their best self forward.
- Dynamism : We’re a young startup with a fast-paced and agile work environment, so you’ll always be engaged in exciting new challenges.
- Sustainability : We're always thinking about how we can help the planet — that’s why all ideas are welcome

#J-18808-Ljbffr

📌 Senior Press & PR Specialist (Barcelona)
🏢 COCUNAT | Clinical Cosmetics
📍 Barcelona

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