Experteer Overview
As Marketing Specialist Lead at Amazon Business, you will guide content strategy and execution across EU and global markets, leading a team to support vertical campaigns and specialized programs. You’ll partner with regional and integral marketing teams to drive adoption of procurement solutions across customer segments through multiple channels. The role blends strategic vision, people leadership, and hands-on, data-driven marketing execution in a fast-paced environment. You’ll shape foundational content and ensure alignment with broader content strategy while delivering measurable results.
Compensaciones / Beneficios
• Lead a marketing team delivering campaigns and content across SEO/AEO, content site, events, customer stories, third-party articles, and long-form content (whitepapers, e-guides)
• Manage EU marketing budgets, optimize resource allocation, and oversee vendor relationships to maximize ROI
• Scale the customer references program across EU and WW, building scalable processes and a pipeline of reference-ready customers
• Collaborate with the global Central Marketing team to align EU efforts with global content strategy and objectives
• Provide clear,
frequent stakeholder updates on content activities, status, goals, and results with regular performance reviews and KPIs
• Coach and develop team members, set expectations, provide feedback, and create growth opportunities
• Partner with EU and WW teams to drive adoption of solutions across customer segments via multiple channels
• Ensure cross-functional alignment and ownership of content activation and campaign coordination
Responsabilidades
• Experience using data and metrics to measure impact
• Experience in professional non-internship marketing
• Bachelor's degree
• Proven track record of developing and managing high-performing marketing teams
• Demonstrated experience managing marketing budgets across multiple programs or markets
• Strong writing and editing skills for high-quality marketing content
• Strong organizational and project management skills with multiple priorities
• Background in B2B marketing and content strategy
• Ability to work across time zones and collaborate with global teams
Requisitos principales
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📌 Marketing Specialist Team Lead, Amazon Business (Madrid)
🏢 Amazon
📍 Madrid