01 ago
|
Zeal Network
|
Madrid
01 ago
Zeal Network
Madrid
Experteer Overview
As a CRM Technical Expert, you design and execute multi-channel CRM campaigns to drive engagement and conversions. You will craft and optimize email, SMS, web push, and app notifications, leveraging SQL-based segmentation and HTML/CSS email templates. You’ll support data processes and audience-driven testing while collaborating with the marketing team to shape promotional campaigns. This role blends technical execution with strategic CRM insights to maximize results for a leading omnichannel operator.
Compensaciones / Beneficios
• Design, implement, and optimize automated email campaigns with SQL-driven segmentation
• Create and tune newsletters and templates using HTML/CSS for responsive delivery
• Develop and maintain automated data loading and synchronization workflows
• Plan, execute, and monitor campaigns; build customer journeys; define audiences; run A/B tests
• Monitor performance, generate insights, and continuously optimize CRM campaigns
• Contribute to defining promotional offers and campaigns and communicate them via CRM channels
Responsabilidades
• At least 5 years’ experience managing CRM online
• Strong knowledge of CRM platforms and marketing automation tools (Selligent, Salesforce, HubSpot, or similar)
• Advanced knowledge of SQL, HTML, and CSS
• Strong analytical mindset with data interpretation to support strategy and ideas
• Experience managing large databases, data organization, segmentation, data quality control
• Proficiency with Excel and internal tools (Jira, Confluence, Slack)
• Excellent communication skills in English and Spanish
• Nice to have: experience with Python
Requisitos principales
• remote work monthly allowance
• annual development budget 1,500
• adaptable hybrid setup
• unlimited vacation days + 25 days baseline
• birthday and year-end holidays off
• gym benefit with company contribution
📌 CRM Technical Expert (f/m/d) (Madrid)
🏢 Zeal Network
📍 Madrid