Experteer Overview

As Director SMB EMEA, you lead a Barcelona-based team of Account Strategists and Inside Sales to scale Criteo Go for small and mid-sized advertisers. You translate commercial priorities into actionable plans, driving revenue growth, product adoption, and client value while sustaining trusted stakeholder relationships.

This role combines people leadership with a focus on scaling an inside sales motion across a diverse EMEA portfolio. You will shape go-to-market execution in a fast-growing, AI-enabled, self-serve platform.

Compensaciones / Ventajas

- Design and launch an inside sales team for Criteo Go in EMEA
- Hire, develop and coach sellers with a strong performance culture and clear career paths
- Define roles and capacity plans aligned to Go's self-serve motion
- Own revenue performance for the Go sales-assisted segment (acquisition, activation, spend expansion, retention, churn reduction)
- Establish a repeatable, scalable sales motion that complements the self-serve product
- Partner with Marketing on demand generation, lead qualification, and funnel optimization
- Lead a team of Account Strategists across EMEA focused on Go and Performance Media Tail
- Define strategic framework and best practices for advising SMBs on full-funnel, AI-powered strategies using Criteo Go




- Ensure high-quality onboarding, activation, and optimization of campaigns with AI-automated budgeting, bidding and creative at scale
- Set targets and coach the team to deliver revenue, ROAS, solution penetration, and client satisfaction
- Foster a consultative, platform-first, AI-first mindset and collaborate with Customer Care and cross-functional stakeholders to resolve client challenges
- Build a scalable, cross-functional governance around Go adoption and performance

Responsabilidades

- 8-12 years of commercial leadership experience including time in inside sales, SMB ad sales, or self-serve platforms
- Strong understanding of marketing-led growth and sales-assisted motions
- Proven ability to partner cross-functionally with Product, Marketing, Ops, and Finance
- Data-driven operator with strong business judgment and execution discipline
- Inspirational people leader with a track record of developing future leaders

Requisitos principales

- hybrid work model
- learning, mentorship u0026 career development
- health benefits, wellness u0026 mental health support
- diverse, inclusive environment
- competitive pay with performance-based rewards
- potential for equity depending on role and level

📌 Director SMB EMEA (Barcelona)
🏢 Criteo
📍 Barcelona