Responsibilities accountable for owning and continuously evolving the end-to-end content strategy and operating model for planning, creating and improving content, across the region. defining a clear content approach, setting standards, and translating this into ways of working that teams can apply in practice. guiding and supporting adoption at scale across markets and functions, ensuring these ways of working are embedded and sustained over time. acting as a regional reference point for content excellence, providing guidance and clarity across stakeholders in Commercial, Medical, Legal, Regulatory, and IT and enabling consistent, compliant, and high-quality content delivery. focusing on content performance, identifying improvements, and increasing efficiency and quality through reuse, modular content, and smarter use of technology. shaping how content processes are organised, defining decision-making, collaboration, and workflow structures. supporting the use of AI in content creation and management while ensuring compliance with regulatory and quality requirements. creating alignment among senior stakeholders and helping teams adopt new ways of working during transformations and changes. Requirements A degree in business, marketing, digital technologies, or a related field. An MBA or equivalent is a plus. + 10 years of experience in senior roles within digital,



customer, content, or business transformation. A track record of leading enterprise or regional transformations, not only functional or local initiatives. Experience driving adoption and behaviour change at scale, including navigating resistance and aligning senior stakeholders. Experience combining operating model design with execution: governance, capabilities, ways of working, and performance measurement. Exposure to multiple functions such as digital, CRM, business intelligence, or operations. Experience working with multiple regional stakeholders in a matrixed environment. Experience embedding AI-enabled or automated content workflows into day-to-day ways of working. Experience in regulated industries;
pharmaceutical or healthcare background is strongly preferred. A good understanding of content lifecycle management, modular content, reuse, and governance. Familiarity with AI and automation in content creation, review, and optimisation. Awareness of emerging digital trends and technologies. Experience defining and tracking KPIs using reporting or BI tools such as Power BI. A natural interest in adopting and promoting responsible use of AI. Experience leading and developing a team (this role has 5+ direct reports). #J-18808-Ljbffr

📌 Emea Content Excellence Director (Madrid)
🏢 Jobtailor
📍 Madrid