Responsibilities

- Own the reporting, attribution, and analysis that guide how Rover grows customer lifetime value across our core marketplace and our newer brands.
- Join Rover's Barcelona Marketing Analytics team as a senior individual contributor partnering closely with Lifecycle Marketing (our CRM / retention function).
- Help drive more repeat bookings and lengthen LTV across both pet parents and sitters.
- Report to the Manager of Marketing Analytics and partner with Lifecycle Marketing, Martech, and Analytics Engineering.
- Assist as we expand into multi-brand and international marketing.

Requirements

- 3+ years using data to drive business impact, ideally in a marketing, growth, or CRM context.
- Strong SQL, including complex queries on large datasets and reviewing others' code.
- A track record building reporting and dashboards stakeholders genuinely trust.
- Solid statistical grounding with Python or R, and experience owning A/B tests end-to-end.
- A clear communicator who enjoys partnering directly with business stakeholders.
- Experience with a data visualization tool (e.g., Mode, Looker, Tableau).

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📌 Senior Marketing Analyst (Barcelona)
🏢 Jobtailor
📍 Barcelona