Responsibilities

- Owns the trafficking and technical set-up of campaigns across IAG Media's digital inventory
- Manages campaign set-up from approved media plan to launch, including creative checks, trafficking, tagging, audience/placement configuration, QA, pacing monitoring, troubleshooting and delivery optimisation
- Manage campaign trafficking across the relevant channel platforms, including GAM, DV360, Kevel and PAC's OneMedia
- Translate approved campaign requirements into technical trafficking set-up
- Configure campaigns in the relevant ad-serving, CRM or digital delivery platforms
- Validate creative assets against format specs, brand-safety rules and customer-experience guardrails
- Set up tags, tracking links, audience segments, placement rules and campaign naming conventions
- Run pre-launch QA and ensure campaigns are ready to go live
- Monitor campaign pacing, delivery, errors, discrepancies and performance signals
- Recommend optimizations to improve delivery, pacing or media mix
- Coordinate with Tech & Data and OpCo teams to resolve technical delivery issues
- Provide delivery inputs for reporting and post-campaign analysis in coordination with the Account Managers
- Maintain trafficking documentation, checklists and operational best practices

Requirements

- 3+ years in ad operations, digital trafficking, campaign operations or digital media delivery
- Hands‑on experience with ad servers, trafficking workflows, QA processes and campaign monitoring
- Strong understanding of digital advertising formats, tracking tags, creative specs, pacing and delivery metrics
- Experience with different display, video, CRM, web / app, Wi‑Fi portal and IFE digital ad formats




- Experience using the main ad‑serving platforms across different channels (onsite, offsite and IFE), including GAM, DV360, Kevel and PAC's OneMedia
- Good understanding of campaign KPIs such as impressions, clicks, CTR, completion rate, viewability and delivery accuracy
- Strong troubleshooting skills, able to identify root causes of delivery issues or discrepancies
- Detail‑oriented and comfortable managing multiple live campaigns simultaneously
- Able to work closely with Sales, Account Management, Tech & Data, Ad Products & Innovation and OpCo teams
- Experience with Salesforce and campaign management tools, including ad server log files, is desirable
- Comfortable working under launch deadlines and escalating risks early

Core Competencies

Demonstrates expertise in digital campaign trafficking and operations, with a strong focus on ad‑serving platforms such as GAM, DV360, and Kevel. Proficient in managing campaign setups, monitoring performance metrics, and optimizing delivery for enhanced results.

Highest‑Signal Resume Keywords

- Ad Operations Experience
- Campaign Trafficking Management
- Digital Advertising Formats Knowledge
- Troubleshooting Skills
- Performance Monitoring

Hard Skills

- Campaign Set‑Up
- Creative Checks
- Tagging
- Audience Configuration
- Quality Assurance
- Delivery Optimization
- Tracking Tags
- Campaign KPIs
- Digital Media Delivery
- Pacing Monitoring

Soft Skills

- Detail‑Oriented
- Collaboration
- Time Management

Industry Keywords

- Digital Trafficking
- Campaign Operations
- Ad Serving
- Creative Specs
- Delivery Metrics

Tools & Technologies

- GAM
- DV360
- Kevel
- PAC's OneMedia
- Salesforce
- Campaign Management Tools

#J-18808-Ljbffr

📌 Digital Trafficker, Ad Ops (Madrid)
🏢 Jobtailor
📍 Madrid