Growth‑focused Marketing Leader Forb Saas (Madrid)

Growth‑focused Marketing Leader Forb Saas (Madrid)

30 jul
|
Enginy
|
Madrid

30 jul

Enginy

Madrid

Enginy is a Barcelona-based startup on a mission to revolutionize how B2B sales and prospecting teams operate. Our cutting-edge AI-driven lead generation technology empowers sales teams to focus on what truly matters: selling. By automating manual prospecting, we help optimize workflows, ensuring a predictable and scalable sales pipeline—no wasted time, just results.After successfully raising €5 million in a landmark seed funding round, we are looking to grow our teams and scale in key markets.Head of MarketingAfter successfully raising €5 million in a landmark seed funding round, we are looking to grow our teams and scale in key markets.About the roleYou will own Enginy's inbound engine end-to-end and be directly accountable for revenue. Your mission is to build and scale the channels, content, and conversion systems that will drive +€3M New ARR in 2026, with CAC payback under 10 months.This is a player‑coach role: senior enough to build the function and hire the team, hands‑on enough to execute the work yourself in the early phase. You'll think like a revenue owner, not a traditional marketer.Revenue & Funnel Ownership- Be accountable for the numbers behind it: MQL → Demo > 40%, Demo → Win > 25%, pipeline coverage 3–4x, CAC payback- Drive strong weekly alignment with Sales on pipeline quality and conversion- Own funnel visibility, dashboards, and the analytical work behind every decisionDemand Generation- Build scalable inbound channels from zero: paid acquisition, SEO, retargeting and intent‑based campaigns, and founder‑led content- Go deep on 2–3 channels rather than spreading effort thin across everything- Run fast experimentation cycles and double down on what works- Own positioning, messaging, ICP,



and personas- Define clear differentiation vs competitors and help the market understand why Enginy wins- Own website messaging and core sales assetsWebsite, Conversion & Content- Treat the website as a core revenue lever and own conversion across key pages and flows- Build strong bottom‑of‑funnel pages: product tours, use case pages, comparison pages, alternatives pages, case studies- Make content revenue‑driven, not fluffy — focused on supporting pipeline generation rather than awarenessTeam Building- Build the marketing function in phases. Likely first hires: Performance and Content / PMM- Later hires: SEO, Design, Marketing Ops- Lead with strong 1:1s, direct and actionable feedback, and a real understanding of how to get the best out of different peopleAbout you- Proven B2B SaaS marketing experience, ideally having scaled inbound from 0 → €1–5M ARR- Has opened channels from scratch and can clearly explain what worked, what didn’t, and why- Strong across demand generation, product marketing, funnel optimization, and conversion thinking- Player‑coach style: comes from lean teams and is comfortable executing, not just coordinating- Strong prioritization and judgment — knows what to say no to- Data‑driven mindset; uses data to prioritize, not opinions- Strong enough to challenge ideas, including founder ideas,



when needed- Big plus: strong point of view on AI tools for marketing (content, video, automation, research, workflows)What we offer- Competitive salary tailored to your experience.- Enticing performance bonuses that you won’t see anywhere else.- Adaptable remuneration through Cobee.- Pension Plan through Arca.- Short Fridays all year round and extra days of vacation for your birthday and Geneversary.- Yearly Work From Home allowance (24 days for Customer Facing functions / 48 days for Product & Engineering and Admin).- Full Work From Anywhere weeks during August & End of the year.- A discount on a premium gym (with spa access) just a step away.- Free fresh fruit every day to help you care for your health.- Aticco office so you can work with stunning views—an inspiring and energizing workspace.- Continuous learning, including but not limited to mentoring, coaching, workshops, and opportunities to attend SaaS conferences.- Career growth opportunities, as we won't let your dedication and results go unnoticed.- Team gatherings and celebrations, because we love to build connections and celebrate achievements together.- A collaborative culture because we foster hard work, teamwork, transparency, and respect, encouraging open communication and a positive environment where your voice matters.- If you're not sure you meet 100% of the requirements — we still want to hear from you.Research shows that candidates from underrepresented groups often self-select out even when they're a strong match. If this role excites you and you believe you can make an impact at Enginy AI, we encourage you to apply.#J-18808-Ljbffr

📌 Growth‑focused Marketing Leader Forb Saas (Madrid)
🏢 Enginy
📍 Madrid

Postulate a este anuncio

Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.

Suscribete a esta alerta:

Recibe por email las nuevas ofertas de trabajo para: growth‑focused marketing leader forb saas (madrid) / madrid

Suscribete a esta alerta:

Recibe por email las nuevas ofertas de trabajo para: growth‑focused marketing leader forb saas (madrid) / madrid