Brand Growth & Digital Marketing Associate (Madrid)

Brand Growth & Digital Marketing Associate (Madrid)

30 jul
|
Pernod Ricard
|
Madrid

30 jul

Pernod Ricard

Madrid

Are you passionate about brand building, marketing strategy, and bringing consumer experiences to life? We're looking for aJunior Brand Managerto join our Marketing team and help drive the growth of ourPetroni & Aperitifsportfolio.Reporting to the Senior Brand Manager, you will play a key role in developing and executing brand strategies, managing cross‑functional projects, and collaborating with internal teams and external agencies to deliver impactful marketing initiatives.What You’ll Be Doing:Support brand analysis and contribute to the development of the annual strategic brand plan.Lead and coordinate projects to bring the brand strategy to life, working closely with cross‑functional teams and external partners.Drive Social Media, CRM, e‑commerce, and PR initiatives alongside the Digital & Communications team to strengthen brand equity and achieve annual KPIs.Participate in the development of ATL campaigns across TV, radio, and digital channels.Collaborate with On‑Trade and Off‑Trade teams to ensure best‑in‑class execution across visibility initiatives, promotions, activations,



and point‑of‑sale materials.Support the development and launch of new products and limited editions in partnership with Brand and Industrial teams.Monitor project performance, track KPIs, and provide insights and recommendations for continuous improvement.Manage budgets effectively and ensure efficient resource allocation.What We’re Looking For:Proactive, organized, autonomous, and a strong team player.Excellent communication and stakeholder management skills.Strong business acumen and analytical mindset.Creative thinker with the ability to challenge conventions and bring new ideas.Strong project management and multitasking capabilities.Passion for digital marketing, social media, and consumer engagement.Requirements:University degree (Master’s degree is a plus).Fluent English and Spanish required. Additional languages, particularly French, are a plus.2‑3 years of professional experience in Brand Management, ideally within the FMCG industry.Previous experience as a Junior Brand Manager or in a similar role.Proven ability to work independently, take ownership, and collaborate effectively within teams.If you’re ready to develop your career in a dynamic environment and work with leading brands, we’d love to hear from you.#J-18808-Ljbffr

📌 Brand Growth & Digital Marketing Associate (Madrid)
🏢 Pernod Ricard
📍 Madrid

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