Associate Director, Marketing - IberiaHybrid (Madrid)
Responsibilities
- Responsible for creating Regional Marketing Plan in coordination with General Management Team for launching in a complex market;
- Experience shaping the market, shaping standard of care and need for a treatment;
- Develop and coordinate market researches with key stakeholders;
- Strong metric capabilities, mapping the marketing and properly leading analysis and projections;
- Work closely with Access team to ensure best initiatives, alignment and access submissions in Iberia;
- Work closely with physicians in the field building relationship, advocates and managing key opinion leaders;
- Responsible for ensuring local execution of global marketing priorities, working with medical, access and sales team;
- Accountable for managing effective relationships and partnerships between internal stakeholders, including marketing,



sales and medical teams;
- Prepare and implement comprehensive business plans to facilitate achievements by planning cost‑effective operations and market development activities;
- Ability to work in a multiproduct environment with multiple approach and strong leadership;
- Lead multichannel strategies for the franchises, printed materials, virtual approaches, events, congress;
- Understand P&L; concept and coordinate initiatives to achieve goals;
- Strong ability on project management and KPI implementation;
- Implementation of ROI tools to maximize and select initiatives;

Scope
Responsible for the marketing strategy in Spain and Portugal.
J-18808-Ljbffr

📌 Associate Director, Marketing (España)
🏢 Biomarin Pharmaceutical
📍 España