Apply for Account Director at Publicis Groupe in Barcelona, CT, ES. This Full time on site position offers great opportunities for career growth. Join our multicultural team as a Global Brand Director, leading a prestigious luxury portfolio in the Beauty & Fashion sector, based in Barcelona.

Responsibilities Client Leadership – You will serve as the primary senior client liaison, responsible for driving exceptional client service and cross-market campaign execution worldwide. Ensure consistency and excellence across all brand touchpoints and campaigns, with sensitivity to regional and cultural nuances.

Strategic

Oversight – Translate client objectives into effective, insight‑led strategies. Collaborate with internal planning, agencies and client teams to deliver integrated campaigns across all channels with special focus on video and social. Work on integral media guidelines for the markets, test and learn program, best practices, PCAs, lead partnership solutions and collaborate with the rest of the Puig teams to excel across the entire account.

Operational & Financial Management – Lead account planning, timelines, and resourcing to ensure on‑time delivery.



Work with the Digital Manager looking into the DTC forecasting including budget control and efficiency / ROAS across main digital channels. Team Leadership – Manage and mentor a team of a Digital Manager, Account Executive and Intern fostering a high‑performance, service‑oriented culture.

Have a dotted line into SEM and Social specialists, to make sure they are fully integrated within the Carolina Herrera team and work under one team’s philosophy.

Qualifications Minimum of 8 years' experience in a digital planning/management role. Bachelor's Degree in Advertising, Marketing, Communication, or related field. Strong strategic thinking and tactical skills, with proficiency in media planning tools and resources. Proven success managing global or regional accounts across EMEA, APAC, or North America.

Advanced

English proficiency (C1 level) and fluent Spanish. High‑level planning skills to evaluate and organize large campaigns across various online channels, with an omnichannel approach.

Experience in multimedia digital campaigns, with a focus on performance marketing. Familiarity with Search Ads, key social platforms (e.g., Meta, Tik Tok), Google Analytics, and an understanding of performance pricing models (CPA, CPL, CPI, etc.) and performance drivers and metrics (ROI, ROAS, CR, AOV).

📌 Account director at publicis groupe (Madrid)
🏢 Publicis Groupe
📍 Madrid