We are looking for a

Campaign Operations Manager to drive the planning, governance, execution and performance measurement of general marketing campaigns across multiple business units.

This position serves as the operational backbone of the Global Marketing organization, ensuring consistent campaign execution, scalable marketing operations, efficient processes and seamless collaboration between cross-functional teams.

Your Responsibilities Campaign Planning & Execution

Coordinate and oversee the execution of international marketing campaigns.

Align campaign plans across multiple business functions.

Manage campaign timelines, milestones and deliverables.

Ensure campaign readiness and execution quality.

Marketing Operations

Develop and continuously improve marketing processes and workflows.

Drive operational excellence and standardization across the marketing organization.

Support campaign prioritization and resource planning.

Contribute to the implementation of new marketing technologies and capabilities.

Campaign Governance

Establish campaign standards, templates and best practices.

Ensure consistent execution across regions and business units.





Maintain compliance with brand and content governance guidelines.

Performance & Reporting

Define campaign reporting standards and KPIs.

Monitor campaign performance and execution effectiveness.

Deliver actionable insights and recommendations to improve future campaigns.

Support continuous optimization initiatives.

Cross-functional Collaboration

Partner with Product Marketing, Go-to-Market, Scientific Marketing, Social Media and Sales teams.

Act as the central coordination point for campaign execution.

Foster alignment across international stakeholders.

Profile

Bachelor's degree in Marketing, Business Administration or a related field.

Minimum 5 years' experience in Marketing Operations, Campaign Management or Project Management.

Strong knowledge of integrated marketing campaigns.

Experience working with Digital Asset Management (DAM) platforms (CELUM is a plus).

Excellent project management and stakeholder management skills.

Strong analytical and organizational abilities.

Experience within international matrix organizations.

📌 Campaign Operations Manager (H/F) (Madrid)
🏢 Approach People Recruitment
📍 Madrid