As a Digital Content & Trading Executive, you will be tasked with optimizing the Spanish sportsbook and marketing offerings to provide a relevant, localized customer experience across our William Hill and 888 online sites.
You will be involved in executing sportsbook, optimizing our sites to keep our customers as engaged as possible, creating interesting and relevant trading offers and maintaining the #MiApuesta product. Although not constantly, you will need to be available to work shift patterns that include weekends/evenings.
What you’ll be doing
Supporting the core business objectives by maximising customer traffic through williamhill.es and 888.es.
Providing localised, dynamic content on our Spanish-language sportsbooks and their various sub-domains. Including trading content on our Sports products.
Ensuring all content on our Spanish sportsbook sites is in line with the overall business strategy and tone of voice.
Optimising the key customer journeys and pages to ensure that the clients encounter as little friction as possible.
Utilising our content management systems to ensure all areas of our sportsbook products are consistent, accurate and of the highest quality.
Monitoring and checking our websites, ensuring all content and data are correctly displayed and up to date at all times.
Evaluating closely departmental key performance indicators in order to make significant decisions to drive customer retention.
Building and maintaining good relationships with important stakeholders such as Marketing, Design, Gaming, Product, Compliance, Business Performance, Trading & Tech, CRM, Gaming Operations and the VIP teams. Including those sitting within the Spanish team but also those within the central functions.
Support the Site Manager and Operations team in identifying localised market opportunities and work with Trading to drive the creation and pricing of relevant special markets.
Using data to ensure that the most relevant events and attractive markets for Spanish customers are promoted and prioritised on the sportsbook, within Spanish regulations.
Questioning and modifying established processes and service procedures through the results of site analytics.
Supporting the Development team with testing to ensure that the Spanish versions of all new products and features have been correctly localised – provide advice on linguistic detail.
Constantly monitoring the latest sports betting trends, benchmarking site layout, content positioning and promotional activity.
Responding to #MiApuesta requests, managing the replies effectively and quickly whilst engaging our customers through social media.
Help grow the #MiApuesta product – with a keen eye on the social conversations, alerting management and the team to potential issues or opportunities.
Ensuring all new staff members receive the appropriate training and coaching.
Writing original sports-related copy to support copywriting & the campaigns teams.
Assisting SEO & other William Hill or 888 International teams with ad-hoc requests and helping cover for the Social Media team during key periods.
Being versátil to work shift patterns that include weekends/evenings.
Who we are looking for A well-developed knowledge and experience of the betting and gaming industry.
Spanish-language expert (Must be a mother tongue).
Experienced in working with online content or other operational teams, including customer services.
English language competence (Business level or fluent).
An understanding of web analytics.
Strong passion for sports.
Sharp understanding of the language of both sports and casino products.
Brilliant attention to detail coupled with strong planning skills.
Good communication and interpersonal skills.
What we offer
Financial
Competitive salary;
Hybrid working
Our employees can work from home up to 80% of the time with 20% of office time built in to ensure we get some face‑to‑face collaborative team time - and the chance for a coffee and a catch‑up!;
Holiday entitlement;
eLearning;
Family Support
Industry‑leading maternity and paternity leave and paid time off if you have caring responsibilities;
Health & wellbeing:
Tools and services to help support your well‑being, including support with mental health and financial education. You will also have access to gym discounts;
Healthcare
We prioritize your health and well‑being, offering comprehensive healthcare benefits;
...and more.
At evoke, we prioritize diversity, equity, and inclusion for the benefit of our company, employees, and communities. We foster a welcoming and safe workplace that values all forms of diversity and provides opportunities for growth.
📌 Content Trading Executive (Madrid)
🏢 Evoke
📍 Madrid