30 jul
|
Schiller International University
|
Madrid
30 jul
Schiller International University
Madrid
Your mission
The Market Development & Events Officer plays a key role in expanding the university’s reach and enhancing prospective student engagement through targeted market development and event coordination. This role is responsible for identifying and nurturing key relationships in assigned markets, organizing impactful events (such as Open Days, webinars, and campus tours), and supporting recruitment initiatives in collaboration with Marketing and Sales departments.
Tasks and Responsabilities
Market Development:
- Identify and engage with key stakeholders in strategic local and international markets, including high schools, embassies, and community organizations.
- Research and identify the most relevant and high-impact education fairs in assigned markets, manage bookings, coordinate logistics, travel, and represent the institution at these events.
- Build and maintain relationships with key decision-makers in high schools (counselors, principals, etc.)
- Develop and maintain a database of partner schools, embassies, and outreach opportunities.
- Identify and engage potential student ambassadors
Events Coordination:
- Plan, organize, and execute engagement events such as Open Days, campus tours, online events, workshops, and in-school presentations.
- Coordinate logistics, communication, and promotional materials in partnership with the Marketing team.
- Ensure post-event follow-up and lead handover to Sales teams.
- Monitor attendance and engagement metrics to evaluate the effectiveness of each event.
Cross-Departmental Collaboration:
- Work closely with Sales departments to ensure lead quality and follow-up.
- Coordinate with Marketing to develop tailored campaigns and materials for different markets and events.
- Share market intelligence and insights with Sales to support conversion strategies.
Your Profile
Required
- Bachelor’s degree in international Relations, Marketing, Education, or related field.
- 2-4 years of experience in student recruitment, o
📌 Market Development (Madrid)
🏢 Schiller International University
📍 Madrid