We are Dragons, a general creative agency working with bold brands to build cultural relevance, connection, and long-term impact through strategy-led creativity.

We bridge digital and creative thinking, developing innovative work across skincare, healthcare, fashion, lifestyle, FMCG, and more. Our international teams in the US and Barcelona deliver results through smart strategy, sharp creativity, and meticulous execution.

About the role We are looking for a Lead Graphic Designer with a strong creative vision and deep expertise in visual storytelling. The ideal candidate combines aesthetic sensitivity with strategic thinking, bringing a refined, innovative, and modern design approach that elevates the brands across all digital touchpoints.

Key responsibilities

Lead and structure design teams, defining clear roles and responsibilities while fostering healthy, sustainable ways of working

Translate brand strategies into clear, scalable design systems and ensure their consistent application across all touchpoints

Establish, evolve, and safeguard design processes, workflows, and quality standards across projects and teams

Act as a coach and mentor to designers, elevating craft, confidence, and accountability at every level

Oversee end-to-end design delivery, from briefing through execution and rollout, managing multiple workstreams in parallel

Identify and drive opportunities for efficiency, innovation, and scale, including AI-enabled workflows and automation

Own a key account and serve as a trusted design partner to the leadership team

Collaborate closely with Strategy, Creative, and other departments to deliver cohesive, high-quality outcomes

Requirements

7-8 years as a Graphic Designer

Proven experience working with FMCG brands, ideally within complex,



multi-market or regulated environments

Strong background in brand systems, content ecosystems, and 360 campaigns

Proven managerial experience leading and developing design teams across senior, junior, and studio profiles

Strong understanding of brand positioning, messaging hierarchies, and how design adapts across touchpoints

Excellent communication skills with a confident, client‑facing profile

Experience leading presentations, defending creative decisions, and managing complex feedback loops

Comfortable working with budgets, scopes, timelines, and resourcing constraints

High level of ownership, reliability, and accountability, with a proactive and solution‑oriented mindset

Detail‑oriented while maintaining a strong big‑picture, strategic perspective

Languages

Any other languages are a plus.

What we offer

Remote flex Fridays from 9:00 AM to 2:30 PM.

Three weeks of remote work per year.

Summer working hours across July and August (9:00 AM to 4:00 PM).

Free English & Spanish classes to boost your global communication skills.

Access to Wellhub, a wellness platform offering a wide range of fitness and wellbeing options.

Flexible retribution plan for meals, transport and childcare.

Holidays: 22 working days + 3 days established by the collective agreement + national and local public holidays.

Bright, spacious offices in the heart of Barcelona.

Competitive salary with real growth opportunities.

A global environment, cutting‑edge tools, and a culture driven by trends and innovation.

At Dragons Group, we are dedicated to creating a workplace that values diversity, equity, and inclusion. We welcome candidates from all backgrounds and strive to build an environment where every individual feels empowered and respected.

📌 Lead Graphic Designer (Madrid)
🏢 Dragons Group
📍 Madrid