Native Italian-speaking Social Media and Influencer Specialist Work Model: Hybrid

Location: Sant Cugat (Barcelona) About Naturitas: Naturitas is an e-commerce company specializing in natural products that care for both people and the planet: organic food, natural cosmetics, supplements, and much more. Present in over 20 countries, the company continues to grow with great ambition—exploring new markets, expanding its catalog, and creating opportunities for new talent to join its journey. What makes Naturitas a unique place to work?

Purpose: You’ll be part of a project that directly impacts people’s health and wellbeing. Pace & autonomy: A dynamic environment that values proactivity and ownership. Team

You will collaborate closely with cross‑functional teams including Key Account Managers, Creative Designers, the wider Social Media team, Performance Specialists, and external agencies to ensure the successful execution of campaigns and brand initiatives. The role will work in close alignment with the Marketing Director to support strategic decision‑making, budget management and campaign prioritization, while fostering synergies across markets and social media strategies. Responsibilities

Strategy Development Develop and implement social media and influencer marketing strategies aligned with the brand’s goals. Set measurable objectives for social media and influencer campaigns. Stay up to date with the latest social media and influencer marketing trends, tools, and best practices. Plan, execute, and manage social media and influencer marketing campaigns to drive brand awareness, engagement and conversions. Track, analyse and report on key performance indicators.

Content Creation

Develop creative content ideas and write high-quality, engaging and optimised copy for social media platforms and blog content, ensuring alignment with the brand tone of voice and marketing objectives.



Work closely with the Creative Design team by preparing detailed content briefings and collaborating on visual assets for campaigns. Develop and execute a content calendar to ensure consistent and timely delivery of content.

Prepare briefings and copy for shootings. Support content needs across other marketing channels such as newsletters, paid campaigns, website promotions and landing pages.

Community Management

Manage the community by responding to comments and direct messages. Handle mentions and develop strategy to stay active on platforms and connected with followers and collaborators.

Influencer Marketing

Identify and build relationships with key influencers and brand ambassadors relevant to the brand’s target audience. Develop a UGC strategy to improve engagement through credible and organic content.

Qualifications Certifications in social media management and data analysis. Advanced knowledge of social media management tools and performance metrics such as Hootsuite, Storrito, Influencity, Google Analytics and Power BI. Strong knowledge of the German market, including social media trends, cultural nuances, key influencers and local platforms.

Native

Italian speaker with fluent English; additional language such as Spanish is a plus. What will make you stand out? Minimum of 2 years of experience managing social media accounts for brands or companies.

Experience creating and executing content strategies that drive engagement and community growth. Good skills in negotiating with influencers.

Experience working with project management and collaboration tools such as Trello and JIRA is highly valued.

Experience or exposure to other digital marketing areas (e.g., CRM, email marketing, content, trade marketing) is a strong plus.

Benefits Flexible schedule: start between 7:30 and 9:30 a.m. and finish accordingly. Versátil work model with offices in Sant Cugat. Shortened working hours on Fridays and during summer. On‑site canteen, with 75% of the meal cost subsidised. Personal and professional development opportunities. Yoga and mindfulness classes. Exclusive discounts.

📌 Native Italian-speaking Social Media and Influencer Specialist at Naturitas (Madrid)
🏢 JobFlurry
📍 Madrid