Sales Development Specialist - Finance & Spend Management (UKI MU) We help the world run better At SAP, we keep it simple: you bring your best to us, and we’ll bring out the best in you. We’re builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what’s next.

The work is challenging – but it matters. You’ll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What’s in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

We are looking for our next

Sales Development Specialist with a focus on

Finance and Spend Management solutions to join our growing team in Barcelona!

Within the SDE team , our purpose is to be a game-changer in the enterprise software industry by offering a seamless and value-driven digital experience to customers, specifically addressing the financial and procurement transformation needs of organizations.

Our mission is to increase sales productivity by generating a high-quality pipeline focused on finance and spend management solutions that convert into measurable revenue and help customers achieve operational excellence.

As a

Sales Development Executive aligned to the Finance & Spend Management portfolio, you will be responsible for engaging with finance leaders and procurement decision-makers through digital channels. Your focus will be on building a pipeline of opportunities that solve business challenges related to financial planning, spend visibility, procurement optimization, and compliance.

You will work closely with Account Executives, Solution Advisors, and Partners to drive digital transformation initiatives that improve financial outcomes and operational efficiencies for our customers in the

UKI Market .

Key Responsibilities

Generate leads and opportunities through targeted prospecting of Finance & Procurement functions within organizations

Design prospecting strategies in alignment with the Finance & Spend Management Sales Team and Ecosystem Partners

Conduct proactive outbound outreach to drive interest in solutions such as ERP, spend management, procurement, expense control,



and supplier management

Engage with CFOs, Finance Directors, and Procurement Leaders through multiple channels (phone, email, LinkedIn, webinars)

Meet and exceed sales development KPIs and demand generation targets specific to finance and procurement solutions

Be a key contributor in promoting SAP’s Intelligent Spend Management and Finance Transformation portfolio

Leverage best-in-class digital selling tools and methodologies to scale outreach and improve engagement

Support strategic initiatives and campaigns related to spend optimization, cash flow management, and compliance

Work Experience

2–5 years of B2B demand generation or software sales experience, preferably in Finance, ERP, Spend Management, or Procurement technology

Familiarity with the UK market dynamics, especially within finance departments or public/private procurement functions

University degree in Finance, Business Administration, Economics, IT, or Digital Transformation

Keen interest in finance digitalization, procurement technology, and enterprise software solutions

Understanding of key finance and procurement challenges such as cost control, risk management, and spend visibility

Strong interpersonal and communication skills to act as a trusted advisor to finance leaders

Ability to listen actively and tailor messaging to resonate with customer pain points and strategic goals

Proactive, results-driven, and self-motivated with a growth mindset and learning agility

Collaborative team player with adaptability in a fast-paced digital selling environment

Excellent level / native level in English

Location

Barcelona

Bring out your best SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively.



Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management.

As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion SAP’s culture of inclusion, focus on health and well-being, and adaptable working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential.

We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e‑mail with your request to Recruiting Operations Team: [email protected].

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, etc.), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

Successful candidates might be required to undergo a background verification with an external vendor.

Please note that any violation of these guidelines may result in disqualification from the hiring process.

📌 Sales Development Specialist - Finance & Spend Management (UKI MU) (Madrid)
🏢 SAP
📍 Madrid