Experteer Overview As Senior Campaign Marketing Manager at SITA, you own the integrated campaign system and ensure campaigns align with business priorities to drive pipeline. You translate strategic messaging into measurable, multi‑channel programs that resonate with target audiences and enable commercial conversations. You collaborate with Creative Content & Storytelling to pair a compelling narrative with a solid activation plan.

You shape regional execution within a general, matrixed organization, delivering ROI and cross‑functional alignment. This role offers the chance to influence high‑value accounts and contribute to SITA’s mission of keeping air travel running smoothly. Compensaciones / Beneficios Design and own the integrated campaign system, annual calendar, and end‑to‑end architecture aligned to business priorities Develop and lead campaign briefs defining objectives, audience, channel mix, content needs, budgets, timelines and success metrics Architect campaigns to be strategically sound, commercially grounded, and executable across functions (creative, digital, brand, Geo) Lead ABM programs targeting high‑value accounts with tailored activation and track engagement at account level Own global paid media planning across channels (search, display, Linked In, programmatic, print, sponsorships) and optimize for ROI Manage agencies and platforms,



ensure optimal channel mix and high‑impact audiences Act as bridge between global strategy and regional Geo teams, enabling local execution and capturing learnings Own the performance framework including KPIs, attribution, and reporting that ties activity to pipeline and revenue Serve as the primary interface between marketing and commercial teams, delivering enablement materials and tracking adoption to improve impact Responsabilidades 8–10 years of Marketing experience with focus on measurable ROI Advanced analytics, interpretation of campaign data, attribution models, performance dashboards Experience managing multi‑channel campaigns (digital and offline) Experience delivering ABM programmes targeting high‑value accounts Hands‑on paid media planning and execution (Linked In, programmatic, print, sponsorships) Proficiency with marketing automation platforms and CRM/pipeline integration Strong stakeholder management and cross‑functional collaboration Ability to operate in a global, matrixed organization and manage multiple priorities Excellent communication and presentation skills in English Requisitos principales Flex Week: work from home up to 2 days/week Flex Day: flexible workdays Flex Location: 30 days/year remote Employee Wellbeing: EAP and Champion Health Professional Development: Linked In Learning Competitive benefits

📌 Senior manager, integrated marketing & campaigns (Madrid)
🏢 Suez
📍 Madrid