YOUR OPPORTUNITY
At Bacardi, we are evolving how we win in On Trade. This role is at the heart of that transformation. We are looking for a Hospitality Business Manager who will help us build our brands through the most influential venues and experiences across Spain.
This is a hybrid role combining commercial understanding with a strong focus on hospitality, stakeholder management, coordination and planning, execution excellence, and premium experience delivery. You will play a key role in shaping how our brands show up in bars, restaurants, hotels and premium hospitality environments, working closely with both customers and internal teams.
About You
You bring an ownership mindset and a strong results orientation, contributing to the growth of our Premium portfolio and Innovations while protecting the Core. You have a deep connection to the hospitality world and a clear understanding of how to navigate it – building relationships, coordinating stakeholders, and delivering premium experiences with excellence. You stand out for your organization, attention to detail, and service mindset,



and you are comfortable managing multiple stakeholders, agendas, and projects in fast‑paced environments.
RESPONSIBILITIES
With our consumer at the heart your key focus will be:
- Contribute to delivering our key objectives (EFO & new model), bringing a strong hospitality mindset to how we build our brands in On Trade.
- Lead and coordinate hospitality initiatives, experiences, and activations, ensuring flawless execution and high attention to detail.
- Build and manage strong relationships with key stakeholders (owners, bartenders, hotel teams, hospitality groups), acting as a trusted partner in the ecosystem.
- Identify and develop influential venues (cocktail bars, premium restaurants, hotels) to elevate brand presence and relevance.
- Manage multiple projects, stakeholders, and agendas, ensuring efficient coordination and execution across internal and external teams.
- Execute th

📌 Business Manager, Hospitality (España)
🏢 Bacardi
📍 España