Responsibilities

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- Coordinate creation, execution & launch of EDM/PUSH/SMS campaigns that deliver a flawless customer experience through the App, site and landing pages. Understanding the role and characteristics of different communications channels.
- Drive innovative ideas and solutions in response to customer needs and changing market conditions.
- Design, execute and evaluate Test & Learn experiments to optimize campaign performance.
- Provide regular communication with stakeholders, such as the broader marketing team, sales team, country leads and product team.
- Ensure emails follow organization policies and best practices.
- Upgrade our email templates using graphics, personalization, and advanced features.
- Ensure prompt and accurate communication with clients via email to minimize unsubscribes.

Requirements

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- Bachelor’s degree in Marketing, Mathematics, Statistics, Engineering, Business Administration or a related field.
- B2 level of English or higher.
- Experience with Power BI or Google Analytics.
- Experience managing and leading CRM projects.




- Experience with email marketing platforms and database segmentation.

Desirable Skills

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- 2/3 years’ experience in EDM/PUSH/SMS marketing campaigns with a proven track record working with App/site.
- Strong understanding of EDM/PUSH/SMS principles, triggered email campaign, testing and performance optimization.
- Expertise in email deliverability (strategies, technology, partnerships, content...).
- Analytical mind to understand our databases segments and how to build them. Experience in implementing highly targeted and segmented customer communications.
- Passion for EDM/PUSH/SMS marketing campaigns and how to make them profitable.
- Obsessive mindset to always do new experiments, AB Test, stay alert to the latest trends, and constantly find new ways to increase ROIs and generate money from our data.

Competencies

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- Strong analytical profile.
- Customer- and results-oriented.
- Proactive and organi

📌 CRM Junior Campaign Operator (España)
🏢 Teleperformance
📍 España