Who We Are Looking For
Rover is looking for a Director of General Provider GTM to join our Global Provider Organization. In this role, you will build and drive consistent go-to-market strategies and initiatives for all provider-related investments, own provider communications strategy, alignment, and execution, and expand and unify the implementation of provider policies and development pathways.
This includes owning the end-to-end global positioning, messaging and channel strategies for the provider product roadmap and initiatives. The role requires a blend of strategic vision and hands‑on execution. As a strategic player-coach, you will architect structured, repeatable go-to-market frameworks from scratch while driving cross-functional communication strategies across owned, earned and paid channels. You will align executive stakeholders on long-term provider policy and manage day-to-day pathways that help new providers build and scale their businesses on Rover. The position reports directly to the Senior Director of Provider Strategy based in Barcelona and works with Product,



Data Science, Trust & Safety, Marketing, Operations, Finance, and International Business.
As a people leader, you will manage a team primarily in Barcelona and coordinate with cross‑functional teams across Europe and the U.S. Requirements for residence: minimum expectation to work out of Barcelona office two days per week (Mondays and Thursdays). Candidates must be based in Barcelona or willing to relocate.
Key Outcomes
- One coherent provider voice across all services, brands, and countries.
- A communication infrastructure that scales, with shared infrastructure for segmentation, channel mix, send governance, and measurement.
- Supply initiatives with clear go-to-market playbooks, defined success metrics, and post-launch reviews.
- A single, coherent framework for provider policy and development across new services, brands, and markets.
- Improved provider sentiment, satisfaction and trust,

📌 Director, Global Provider GTM (España)
🏢 Rover.Com
📍 España