Overview TikTok Madrid, Community of Madrid, Spain
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TikTok LIVE campaigns are a critical driver of platform engagement. They help activate the ecosystem, attract and retain creators and their audiences, and support creator monetization. We are looking for an experienced Campaign Manager for the Spanish market to join our expanding TikTok LIVE team.
Responsibilities Plan, execute, and optimize goal-oriented LIVE campaigns tailored to different creator tiers across Italy
Lead campaign data analysis to evaluate performance, identify key insights, and continuously improve campaign efficiency and ROI
Translate data-driven insights into actionable gameplay and engagement strategies that boost creator participation and audience interaction
Partner with creator, agency, product, and creative teams to design engaging and scalable campaign experiences
Collaborate with data and strategy teams to develop dashboards, post-campaign reports, and data frameworks that inform future campaign design
Identify and experiment with new campaign mechanics and reward structures to increase audience retention and monetization
Support revenue growth strategies through performance tracking and insight-driven recommendations
Present campaign outcomes and recommendations to leadership and cross-functional partners to guide strategic decisions
Qualifications Minimum Qualifications
Bachelor’s degree or higher in STEM (Science, Technology, Engineering, Mathematics), or Statistics
Strong data analysis and quantitative skills;
excellent mathematical modeling skills




Excellent problem-solving abilities, attention to detail, and ability to interpret large datasets into clear insights
Strong communication and presentation skills with the ability to influence cross-functional stakeholders
Comfortable working in a fast-paced, dynamic environment with the ability to adapt and prioritize effectively
High fluency in Spanish and English (written and spoken), due to working with Spanish-speaking teams and clients
Preferred Qualifications
Experience in live streaming operations and data-driven strategy roles
Experience in creator, guild, or streamer operations with focus on engagement or monetization
Background in campaign strategy or performance optimization
Familiarity with A/B testing, user segmentation, and data visualization tools
Passion for the LIVE streaming ecosystem and understanding of creator behavior and audience motivation
About TikTok TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has a general presence with offices in multiple cities around the world.
Why Join Us We strive to do great things with great people. We lead with curiosity, humility, and a desire to make an impact in a rapidly growing tech company. We foster an "Always Day 1" mindset to achieve meaningful breakthroughs for our users.
Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and perspectives. We are passionate about celebrating diverse voices and creating an environment that reflects the communities we reach.
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📌 Campaign Manager - Tiktok Live - Madrid (12 Month Fixed-Term Contract)
🏢 Tiktok
📍 Madrid