Postúlate en Kit Empleo: kitempleo.es/empleo/6jtn2e

**Department**: Product

**Collective Agreement**: Educational Agreement + Office Collective Agreement (Oficinas y Despachos de Catalunya)

**Position type and expected hours of work**: full/part time, adaptable timetable depending on the students needs. On a daily basis: Monday-Thursday 09.00-18.00 (one-hour lunch break), Fridays 09.00-14.00.

**Reports to**: Product Marketing Lead

**Key Relationships**:Internal: Marketing, Product, Sales, Customer Success

**Role purpose**: We’re seeking a motivated and creative Product Marketing Intern to join our team and support our day-to-day operations in product marketing. This role offers hands-on experience across various product marketing functions, including campaign execution, content creation, and go-to-market (GTM) support. As an intern, you’ll collaborate closely with the Product Marketing Manager and Technical Writer, contributing to impactful projects that shape our brand.

**Key Responsibilities**:
**Day-to-Day Support (20%)**:

- **Deliverables/Outcomes**: Assist the product team with daily tasks and projects, working closely with Product Marketing Managers to gain experience across multiple aspects of product and marketing.
- **Examples**: Shadow the Product Marketing Manager, monitor the product marketing roadmap, update deadlines for tasks, and ensure no conflicting customer communications.

**Communication Execution (15%)**:

- **Deliverables/Outcomes**: Help execute customer-communication projects, specifically managing in-product communications using tools such as Beamer, In-line Manual, or HubSpot.
- **Examples**: Enter copy into Beamer for PMM review, manage Inline Manual content (e.g., banners, tooltips), and collect relevant topics for the product newsletter.

**Content & Collateral Creation (15%)**:

- **Deliverables/Outcomes**:



Support the development of marketing materials, including case studies, one-pagers, and presentation decks.
- **Examples**: Based on briefs, prepare slides, create product landing pages, edit videos, and review lead-generation materials to ensure alignment with product updates.

**Product Marketing Campaign Execution (15%)**:

- **Examples**: Create ad copy, prepare product landing pages, and draft posts for in-product communication.

**Stakeholder Management (10%)**:

- **Deliverables/Outcomes**: Aid in managing relationships with stakeholders such as designers, freelancers, and videographers.
- **Examples**: Send briefs to designers, collect feedback, and support the PMM in reviewing external team projects.

**Content Quality Execution (10%)**:

- **Deliverables/Outcomes**: Participate in reviews and edits of marketing content, providing feedback to enhance quality and user experience.
- **Examples**: Test and review user guides, provide feedback on UX content, and assist in creating educational materials.

**Visual Documentation Development (5%)**:

- **Deliverables/Outcomes**: Support the creation of visuals like charts, screenshots, and videos for documentation.
- **Examples**: Collect screenshots from Figma, record Loom videos, and set up client use cases to demonstrate new features.

**Analytics Implementation (5%)**:

- **Deliverables/Outcomes**: Assist in implementing user analytics for new product launches,



tracking user engagement, and preparing summary reports.
- **Examples**: Configure Google Analytics events, monitor Beamer metrics, document high-performing content, and track customer satisfaction scores.

**Learning Opportunities**:

- **Go-to-Market Support**: Participate in go-to-market launches, gaining insights into GTM strategies and execution.
- **Understanding of End-to-End Product Delivery**: Learn the complete product lifecycle, from conception to end-user delivery.
- **Tool and System Learning**: Gain hands-on experience with industry-standard marketing tools and systems to enhance your skills and productivity.- HubSpot: Primary CRM tool used for managing customer relationships, tracking leads, and automating marketing efforts.
- Beamer/Inline Manual: Key in-product communication tools for creating and delivering customer updates, announcements, and guides within the product.
- Figma/Miro/Canva: Essential creative tools for designing engaging visuals, collaborating on ideas, and creating marketing assets.
- **Product Positioning & Messaging**: Understand the fundamentals of product positioning and messaging for effective product launches.
- **Training Support**: Exposure to product training activities to deepen your understanding of customer-focused marketing.

**Required attributes**:

- High energy level
- High self-confidence
- Hardworking
- Methodological
- Self-disciplined
- Self-motivated
- High perseverance mindset
- Achievement and result oriented
- Good communication and listening skills Attention to detail and a proactive approach to learning

**Preferred Education and experience**:
Graphic Design skills
- Basic knowledge of graphic design tools like e.g. _Adobe Photoshop, Canva, or F

Postúlate en Kit Empleo: kitempleo.es/empleo/6jtn2e

📌 Product Marketing Intern (Barcelona)
🏢 Rentals United
📍 Barcelona