Marketing & Communications Officer - Live Theatre TG

Marketing & Communications Officer - Live Theatre TG

31 dic
Villanueva de la Cañada

31 dic


Villanueva de la Cañada

As a Marketing & Communications Officer, become the focus of all marketing and communication functions for Lighthouse Festival which operates three theatres, two professional and one amateur. You will create and execute all marketing and communications strategies and initiatives, raise the profile of the theatres, and meet budgeted revenue targets. This permanent full-time position is based out of Port Dover or Port Colborne Ontario, with travel between both locations expected.

Major Responsibilities:

Create a comprehensive communications and marketing plan

Plan and oversee the creation of all printed material, including season brochures, programs, advertising materials, posters, and other promotional materials

Plan and implement all electronic materials, including website content management, e-mail marketing, web ads and other materials

Lead the management and execution of cross platform social media strategy and planning

Create and edit basic graphics for website and social media

Develop and implement overall strategies and plans for ticket revenue targets, media buys and advertising

Create compelling stories across all communication platforms to keep audiences informed and engaged

Work closely with the Artistic Director to ensure all messaging and communication of the art is well represented and matches the theatres brand voice

Analyze and pull lists from CRM database to segment audiences

Leverage database findings to create opportunities for audience growth and ticket sales

Create awareness for the Lighthouse brand, drive box office sales and engage audiences

In collaboration with the Executive Director, create a marketing and advertising budget

Plan certain events as required

Attend all theatre events

Skills and Experience:

2 to 3 years of marketing and communications experience

Diploma or Degree in marketing, communications, public relations or equivalent

Expert in the use of Microsoft Office products

Experience with e-mail marketing tools (WordFly) an asset

Experience building and managing marketing budgets

Experience with CRM tools, Tessitura or other ticketing software programs an asset

Basic graphic design experience an asset

Basic photography and video editing experience an asset

Knowledge of Canadian Anti-Spam Legislation (CASL) as asset

Experience with graphic design programs an asset

Strong analytical skills

Self-starter, able to identify new opportunities and areas of improvement

Effectively manage multiple projects on your own

Work collaboratively with team members

Excellent interpersonal, written, and oral communication skills

Detail-oriented, very organized in a fast-paced environment

A passion for theatre and live performance

Valid driver's license and access to a vehicle

Benefits and Working Conditions:

Additional hours compensated in the form of time off in lieu

Extended medical, dental and health benefits package

Primarily working in office and attending events, with ability to work from home as needed

Complimentary theatre tickets and access to special events

Collaborative and supportive team environment

Social staff events

Remuneration will be based on qualifications and experience

Lighthouse Festival Theatre is an equal opportunity employer

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