Marketing Specialist (SEO & Digital PR, Australian Market) - Digital Markets, | [E197]

Marketing Specialist (SEO & Digital PR, Australian Market) - Digital Markets, | [E197]

24 sep
Empresa líder

24 sep

Empresa líder


Job Description:

What makes Gartner a GREAT fit for you- When you join Gartner, you-ll be part of a team with a no-limits mindset that helps the world become smarter and more connected. We-re the world-s leading research and advisory company that steers clients toward the right decisions with business and technology insights they can-t find anywhere else. Our associates enjoy a collaborative work environment with exceptional training and career development. If you like working with a curious, supportive, high-performing team, Gartner is the place for you. Interested in learning more, view and register for any of our upcoming recruiting events here!About Gartner Digital Markets:

Gartner Digital Markets is a business unit within Gartner.

Our mission is to help small businesses make the right technology choices and find the tools they need to grow, optimize, and become more effective at what they do. The business is comprised of three top brands-Capterra, Software Advice, and GetApp. For candidates interested in taking their next career step in the technology space, Gartner Digital Markets offers the fast pace and excitement of working for a startup, the stability and resources of a large, established organization, and the opportunity to be on the front lines of innovation in an industry that is always growing and transforming.What we-re looking for:

The Gartner Digital Markets International Team is looking for a passionate English speaking, digital marketer to manage our operations in the Australian market.In order to grow our presence in Australia, Gartner is looking for a growth marketer with specific experience in SEO, media relations and content marketing. The chosen candidate will have the responsibility of designing and executing all our user acquisition and brand campaigns in Australia. The successful applicant will work with Gartner-s International Editorial team by ensuring that marketing is aligned with our editorial content. The Australian Marketing Specialist will to the International Marketing Program Manager and will be required to meet monthly targets.Why you-ll want to come to work everyday:

Work alongside the Australian editorial team to ensure the content strategy is helping achieve acquisition and retention goals.Design and execute digital content promotion and amplification campaigns (digital outreach, PR and social) in the Australian market.Perform content outreach over multiple channels and develop media relations to build a high quality backlink profile .Performing ongoing keyword research including discovery and expansion of keyword opportunities.Collaborate with the SEO team to execute on-page and off-page optimizations of the local Australian website.Partner with internal marketing centers of excellence (SEO, SEM, PR, Partners, Brand, Creative, etc.) to execute an omnichannel strategy in Australia.Work with external agencies, partners, and vendors to execute marketing programs. Manage and grow social media profiles associated with the Australian market.Develop and execute a marketing plan aimed at building brand presence in Australia.Develop and maintain reporting for all major KPIs associated with the Australian market.Partner with the sales team to acquire new business in Australia.Participate in media briefings as needed.What you-ll bring to the team:

Has a fluent (preferably native) level of English.Knowledge of the Australian market (media demographics, news cycles, communication styles).At least 1-2 years- experience in digital PR or content marketing role, either at an agency or client-side.At least 1-2 years of relevant work experience in on-site and off-site SEO (site performance monitoring, on-site optimization, keyword research, competitor analysis, link building).Demonstrable knowledge and understanding of content marketing, including outreach strategy.Solid understanding of performance marketing, conversion, and online customer acquisition.Ability to coordinate projects with different departments.In-depth experience with website analytics tools.Preferably with an understanding of the B2B software market in Australia.Has a BA education level.Based in (or willing to relocate) and able to work full time.Who You Are:

Can learn "on the job" independently.Self-motivated and willing to "do what it takes" to get the job donemitted team player.Check out our video to learn about who we are, and what we do:

vid.gartner/digitalmarketsWhat we offer:

Limitless growth and learning opportunities.A collaborative and positive culture - join a diverse team of professionals that are as smart and driven as you.A chance to make an impact - your work will contribute directly to our strategy.Frequent social activities such as movie night, laser tag, bowling, escape room, summer beach party, hiking & bbq, and more!Modern approach to work - flexible hours, Friday afternoons free, remote work, and more.New offices (to be inaugurated soon) close to Glòries and the beach in the fantastic, -innovation and tech- district of sunny .Fresh fruit, snacks, selection of teas, fair trade organic coffee and a fridge full of beer for our Beer O-Clock on Friday afternoons.Relocation Assistance - a specialist to help you with all the appointments and paperwork.What you-ll get:

Competitive compensation.Account on O-Reilly, the online tech skills learning platform. days annual holiday, and additional days off for your birthday, 24th & 31st of .Private Medical and Dental Care.Life and Disability Insurance.Public Transport Subsidy.Ticket Restaurant Card.Childcare Vouchers (Ticket Guarderia).IncentiFit - annual reimbursement for health-and-wellness-related activities.Pension Scheme.Tuition Reimbursement.Employee Stock Purchase Plan.Employee Assistance Program.Gartner Gives Charity Match.Who we are:

Action Oriented - Deliver fast, get great results. We embrace the vision, roadmap to success and the action it takes to make it happen. Intellectually Curious- Seek to learn, love to teach. We-re humble and embrace respectful, radical candor with a mindset of ongoing professional and personal development.Collaborative - One team, shared mission. We welcome feedback and understand the value of working together to accomplish more than what is possible individually.Web:


jobs.gartner/digital-marketsPLEASE NOTE:

- Applications must be submitted in English.- A valid EU visa/passport is required for this position.Explore diversity, inclusion and engagement at Gartner:


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