Senior Brand Manager WE Region HCBP - [E-681]

Senior Brand Manager WE Region HCBP - [E-681]

HENKEL IS FOR THOSE WHO STEP UP. DO YOU?





At Henkel, you can make a difference and craft your career. Thata€™s why you own your projects and take full responsibility from an early stage. Our unique brands in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box - take the chance and shape the digital future together with us.





YOUR ROLE



- Steer, manage and follow-up of the respective brand categories strategy for WE to guarantee retention of customer and sustainable growth.Â

- Ensure successful implementation of annual activity plan and right application of Brand CI.



- Lead tactical execution across spectrum of marketing channels and distribution channels.Â

- Responsible of regional harmonization in GTM and pricing strategy & positioning within the Region.

- Steer implementation in the countries (KPI, distribution, GP1, L17) to ensure we achieve P&L targets. Increase market share and profitability in the region with the planned resources

- Identify and promote strategic opportunities in all WE market.

- Anticipate market trends and exchange with SBU and countries

- Develop together with the local teams winning concepts allowing growth acceleration

- Internal Marketing community creation with countries to create a strong winning and belonging culture.Â

El anuncio original lo puedes encontrar en Kit Empleo:
https://www.kitempleo.es/empleo/16519327/senior-brand-manager-region-hcbp-e-681-barcelona/?utm_source=html