Campaign Analyst NMV447

Campaign Analyst NMV447

05 ene
|
Importante empresa del sector
|
España

05 ene

Importante empresa del sector

España

ABOUT THE TEAMDepartment: FS - Demand Reports to: Lead Campaign Analytics

- MarketsTeam Size: 4Role description: Campaign AnalystRecruiter: Abdul Tafadar Email:[email protected] a Campaign Analyst you will shape the way Zalando plans & executes large-scale marketing campaigns via actionable evaluations & predictions.You will be responsible for holistic campaign measurements across all markets & media channels and derive clear recommendations for our future marketing campaigns.You will closely align with stakeholders across the organization (e.g. Markets & Sales, Campaign production) and be their sparring partner with your analytical expertise.

As part of our heterogeneous Marketing Analytics department you will get the chance to learn from highly skilled Analysts, Data Scientists & Engineers while contributing with your own expertise & ideas to our overall team success.WHERE YOUR EXPERTISE IS NEEDEDBe the analytical centrepiece in our campaign process and enable optimal budget allocation via definition of measurable targets, forecasting models and holistic post-mortem evaluationsConceptualise & implement standard analysis approaches and conduct ad-hoc analyses across different marketing activitiesAnalyse user engagement & inspirational content to support long-lasting customer relationshipsChallenge the status quo and identify new data sources to improve our measurement frameworkCollaborate closely as sparring partner with various stakeholders (e.g. Marketing Strategy & Campaigns, Local Marketing, Go-to-Market team) WHAT WE’RE LOOKING FOR3+ years of relevant experience in analytical or quantitative fields with the capability of thinking structured and logically.You have a strong sense of ownership, especially for analytical questions where you cannot let go until they are solved while always questioning the result.You are familiar with publishing strategies and digital content metrics (e.g. CTR, Engagement rate, etc.)You can translate business questions into quantitative terms (and vice versa) as it is easy for you to present results in an understandable manner and use compelling arguments.You are keen to drive automation which you demonstrate with profound technical knowledge (e.g. Excel, Google Analytics). First experience in programming languages (e.g. SQL, Python) is a plus.PERKS AT WORKA workplace run on trust, empowerment and feedback; positive, inspiring working atmosphereCompetitive salary, employee share shop, 40% Zalando shopping discount, discounts from external partners, centrally located offices, public transport discounts, municipality services, great IT equipment, flexible working times, additional holidays and volunteering time off, free beverages and fruits, diverse sports and health offeringsMentoring and personal development opportunities and an international team of expertsRelocation assistance for internationals, PME family service and parent & child roomsWe celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need.ABOUT ZALANDOZalando is Europe’s leading online platform for fashion, connecting customers, brands and partners across 17 markets. We drive digital solutions for fashion, logistics, advertising and research, bringing head-to-toe fashion to more than 34 million active customers through diverse skill-sets, interests andlanguages our teams choose to use. Please note that all applications must be completed using the online form - we do not accept applications via email.



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