Manager, Mobile App and Online Display Marketing | TC-068

Manager, Mobile App and Online Display Marketing | TC-068

20 mar

20 mar



Are you ready to shape the future of travel by working at one of the worlds largest online travel companies At eDreams ODIGEO you will make a real impact, combining more than 600 airlines and 100.000 flights worldwide every day into billions of potential combinations and helping our customers find the very best travel deals.

Our passion is travel, our business is technology.

Our dynamic team of young, talented professionals from over 60 different nationalities is driven by one clear mission: making travel easier, more accessible, and at a better value for our 18.5 million customers worldwide. Our professionals develop and use cutting-edge tools to be able to offer more combinations of tailored travel plans than any other site.

We can create 3,000 travel plans in 10 seconds!

We are constantly transforming our ways of working as well as the products we offer to our customers. We use a huge wealth of data and consumer insight to develop products that directly benefit our customers. From designing new mobile features to safer ways of booking online, our customer-centric approach is applied to everything we do, and everything we create.

We set the path. Shape with us the way people travel.

Are you a skilled agile performance marketeer with a strong experience in technology and successfully growing the app and online display channels

As we continue to invest, in particular, in our app to substantiate our leading position amongst travel apps, we are seeking to strengthen our app/display marketing team.

Main responsibilities (including but not limited to):

As the leader of our App and Display marketing team you will design best-in-class channel marketing strategies

for our apps with the objective to continue our strong growth in app downloads, user base, engagement, bookings, and revenues.

for our online display campaigns across mobile and desktop devices, including both lower as well as mid- and upper-funnel campaigns;

You will run a high agile App and Display marketing organization that can deliver against the channel strategies using leading technologies/capabilities as well as effective operations;

With your team, you will build a roadmap for and implement an app/display marketing platform around strong technological capabilities including tracking, deep linking, AB testing and measurement frameworks;

Owning and operating the mobile marketing technology stack, including and not limited to measurement, attribution, testing, deep linking, fraud detection and campaign orchestration/automation platforms;

Define budget for and lead app/display related performance marketing campaigns (eg., paid app acquisition channels, app re-engagement, Video Campaigns, Retargeting campaigns, Social Ads, etc.) to achieve budgeted targets;

Liaise with other in-house teams (eg., pricing, product/IT, CRM, etc.) to ensure strategic and operational alignment across all app/display related workstreams.

Skills & Experience:

At least 5 years of experience in a senior role within Mobile App Marketing with a strong focus on marketing capabilities and technology, is mandatory;

Strong experience in choosing, integrating and operating mobile marketing technologies, including and not limited to measurement, attribution, testing, deep linking, fraud detection and campaign orchestration/automation platforms, is mandatory,

Ideally experience in display marketing technologies and campaign management, including ad-servers and programmatic buying platforms.

Strong analytical skills, including the ability to analyze statistical data to make optimization decisions;

Ideally, experience in working with Data Scientists to integrate Machine Based Learning solutions wherever possible;

Ideally, people management experience within a strong agile organization;

Good team working skills used to working across functions and stakeholders;

Self driven to achieve results.

What do we offer

Fun at work: We work hard, but enjoying what we do is key. With over 1,700 team members, we believe in breaking down department walls and connecting you with colleagues outside of your typical circle. In addition to a fun and active day-to-day working environment, our Go!Teams will invite you and your teammates to frequent social activities and events throughout the year. At eDreams ODIGEO, work and fun go hand in hand!

Our team is composed of over 60 nationalities and we believe that this diversity is one of the secrets of our success!

Youll keep learning and growing every day! Working on new projects and ideas, innovating and sharing your experiences with your teams makes the opportunity to develop, both at a professional and personal level. Youll get to work in an incredibly dynamic, evolving industry in which every day brings new challenges and new levels to aspire to,

Your identity and style makes you unique! Youll find no dress code among our policies. We simply value you for you,

Flexible benefits: To make day-to-day life easier and remove worries, youll have the choice to tailor your contract from a range of company benefit plans (Ticket Restaurant, transport, private health insurance, child care vouchers),

Youll enjoy the best rates and offers with our partners, which include airlines (of course!), local gyms, restaurants and shops!

We support a phenomenal lifestyle and work-life-balance ( half-day Fridays, team building activities, flexible hours, 24 days of holiday +2 extra days off, etc.),

Amazing offices in the heart of Barcelona: Youll see that it has been specially designed for our business and to help you do your job in the best circumstances. Youll enjoy open spaces of all shapes and sizes, breakout areas, training spaces, terraces with great views of the city, KANBAN boards, UX labs and more!

Annual awards for a variety of team and individual achievements.

Come fly high with us and join our team!

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